Tag: market search

Category innovation in the software industry: 1990 – 2002

Pontikes, E.G. (2022). “Category innovation in the software industry: 1990 – 2002.” Strategic Management Journal.

ASQA cover

The Non-consensus Entrepreneur: Organizational Responses to Vital Events

Pontikes, E.G. and W.P. Barnett (2017). “The Non-consensus Entrepreneur: Organizational Responses to Vital Events.” Administrative Science Quarterly, 62(1): 140-178.

The Persistence of Lenient Market Categories

Pontikes, E.G. and W.P. Barnett (2015). “The Persistence of Lenient Market Categories.” Organization Science, 26: 1415 – 1431.