Category innovation in the software industry: 1990 – 2002
Pontikes, E.G. (2022). “Category innovation in the software industry: 1990 – 2002.” Strategic Management Journal, 43(9): 1697-1727.
Tag: market search
The Non-consensus Entrepreneur: Organizational Responses to Vital Events
Pontikes, E.G. and W.P. Barnett (2017). “The Non-consensus Entrepreneur: Organizational Responses to Vital Events.” Administrative Science Quarterly, 62(1): 140-178.
The Persistence of Lenient Market Categories
Pontikes, E.G. and W.P. Barnett (2015). “The Persistence of Lenient Market Categories.” Organization Science, 26: 1415 – 1431.
